Better websites. Smarter systems. Less admin.
We help small businesses improve their websites, automate repetitive work and build simple digital systems that save time and make enquiries easier to manage.
Practical, not overcomplicated
Built for small businesses
Clear pricing and scope
Websites, AI and automation
Four practical ways we help
Most projects start in one of these areas — and often end up touching two or three of them.
Website Improvements
Clearer layouts, faster pages and a smoother path from visitor to enquiry.
AI & Automation
Useful assistants and connected workflows that take on the repetitive parts of your day.
Enquiry Systems
Capture the right information first time, and keep follow-up organised instead of scattered.
Custom Digital Solutions
Not sure what the fix is? Tell us the problem and we'll work out the most practical answer.
Clear pricing, no surprises
Start small and see how we work, or come straight to us with a bigger project.
Fix List
- Full-page website review
- Up to 10 specific fixes identified
- Basic speed and mobile checks
Website Upgrade
- Review of key pages
- Priority design & conversion fixes
- Forms & enquiry flow checked
Custom Digital Solution
- Built around your needs
- Works with your existing tools
- Clear quote before we start
Three steps, no jargon
You tell us the problem
A slow website, a messy inbox, too much admin — whatever it is, start with what's actually going wrong.
We find the best fix
Sometimes that's a design fix, sometimes it's automation. We recommend what's genuinely useful, not what's flashy.
We build and refine it
You get a working result and clear next steps, with scope agreed upfront.
Demo projects
Digital Pineapple is a new studio, so instead of client case studies, here are visual demo projects that show the kind of systems we build.
Local Service Enquiry System
A simple enquiry form that captures the right details and routes them straight into an organised tracker.
AI FAQ Assistant
A chat panel that answers common customer questions instantly, and hands off to a human when it should.
Admin Workflow System
A lightweight dashboard that turns scattered spreadsheets into one place to track jobs and follow-ups.
Straightforward, by design
We keep things simple on purpose — plain language, fixed scope, and systems that fit around your business rather than the other way round.
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Plain-English communication
No jargon, no overselling — just a clear explanation of what's wrong and what we'd do about it.
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Fixed scope and pricing
You know what you're getting and what it costs before any work starts.
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Built for small businesses
Sized and priced for businesses that don't have an in-house tech team, not enterprise budgets.
Start with the problem, not the tool.
You don't need to know whether the answer is a website change, an automation, a spreadsheet or an AI workflow. Tell us what isn't working and we'll work out the most practical way to improve it.
Tell us what's not working
Send a few details about your business and what you'd like help with. We aim to reply to every enquiry within two working days.